Sunday, February 10, 2008


Real estate agents realize that in order to have a lot of business, you must network. You have to build and nurture relationships in order keep contacts/leads familiar with you so they are more likely to buy your services or connect you to a referral.

One way to do this is BlogTalkRadio. It is a free service and a great way to connect with current, future and past clients. Real estate agents can use this to medium to educate home buyers. Agents can also use this medium to establish themselves an expert on a particular neighborhood or aspect of real estate. BlogTalkRadio allows you to instantly connect with your audience. The more shows you have, the more your will be established as an expert in your particular area.

How can a Elite REVA help a real estate agent with this aspect of social networking?

If a real estate agent does not feel comfortable setting up the logistics for this, a real estate virtual assistant can help with the following:

  1. Contact BlogTalkRadio to schedule your show.
  2. Research the subject material and give the real estate agent information in anticipation of questions that may be asked on the show.
  3. Help recruit guest speakers for specials shows such Loan Officers for First Time Home Buyers.
  4. Set up reminders by customized alerts via email or phone of upcoming shows
  5. Help you build promotional marketing by copying and pasting flash player and buttons to your blog or website.
  6. Distributing this as an internet marketing piece in the following formats: MP3, RSS subscription or iTunes after your show.
  7. Create a customizable profile for you with video, a blog, and links to other sites or other widgets.

You will be able to create a FREE branded network. Elite REVA can also help you with marketing statistics by finding out who listened or downloaded your show.

When you think about it, today’s buyers are more interested in instant results. If you are able to reach out to them via this medium that is a plus to your marketing. Even if they are not able to listen to the broadcast, your Elite REVA assistant can help you add it to your website, blog or have it as an RSS feed.

Roxanne Tidmore, NAR Certified REPA

How a Real Estate Agent Can Build an Online Sphere of Influence?

A real estate agent knows how important building their sphere of influence is. But how can you do it online? It does take time and effort to build your social presence online. But if you can start small and concentrate on one area, then it will not be as time consuming. And it will become an enjoyable task rather than a task that you do not relish. One way is to use social media marketing to establish a community on your website, blog or other sites, such as FaceBook or LinkedIn.

A real estate agent should decide what the target audience they want to concentrate on is. They should organize their topics to discuss each week and be alert to any topics that they online community may be inquire about.

A real estate virtual assistant can help you begin a community and help you maintain it. At Elite REVA we can set up your profile, link you to any relevant communities and help you create a unique community where you communicate with current, past and future clients. The REVA can keep you up to date with any inquiries that your group members may have. The real estate agent can encourage community members to add them as a friend to the member’s network. Slowly but surely the real estate agent is building is “Sphere of Influence” but online. You can create a group for your particular neighborhood that you are working in. As you begin to communicate online, you will build a trusted rapport with your community. Your real estate virtual assistant can help you write fresh material by researching and finding out new trends in the industry.

If you don’t want to set up your own community, your REVA can set up a profile for you at Trulia, LinkedIn or Zillow. There you gain a lot of exposure by answering questions that consumers pose. On some sites, such as Trulia, you build points according to the quality of responses that you give to consumers.

There are many ways to use social networking to build your online sphere of influence, but building an online community in one way. And your real estate assistant can help you by taking care of those administrative foundational tasks that are essential in building your online community presence.

Roxanne Tidmore, NAR Certified REPA