Sunday, March 30, 2008

A New Tool for Building Single Property Websites

Have you heard of Sprout?

It is a different way to build widgets on your real estate website that can include a single property website. But by utilizing Sprout a real estate agent can make their Single Property Website dynamic and portable.

Once you are on the site they guide you to building flash based widgets. You can use their templates or build your own by dragging and dropping different elements. Once you have built then you publish to your site or blog. After that you manage. After working with it for a while you begin to get the hang of it. But it is really a neat tool for real estate agents because it can be used for:

  • A video introduction of your services or your company
  • Your latest blog posts
  • Your Trulia Voices Answers
  • Promoting a Single Property
    • Adding a Map of the property
    • Virtual Tour or video walk-through of the property
    • Links to the listing (MLS, company website, etc.)

It is still in the beta stages, but it is a different way of looking at promoting your listings.

Roxanne Tidmore, NAR Certified REPA

Become a Neighborhood Expert. Try TruliVoices.

Real estate agents realize how important making connections with potential clients are. And after the agent makes that connection, it needs to be nurtured to bring that potential client along to the point where they become a client. One way to do that is to begin to establish yourself as a neighborhood expert.

Now you may say, that you do not know where to start; you have writer's block. Here is a simple solution. Try out

Just by signing up for a free profile and setting yourself up to receive email alerts for your targeted area, you can build your expertise and your online referral network! Here's how.

  1. Sign up for a free profile
  2. Make sure you check to receive email alerts targeted to your niche/market area.
  3. When you answer the question, include a link to your website or blog.

By doing these three simple steps, you will:
  1. Raise your Trulia stats.
  2. Narrow a potential clients search for an agent in their area.
  3. This will improve your Google searches, because it your SEO is increased.

And if you do not have time, a real estate virtual assistant can help with this task. They can also not only set you up on Trulia, but other online networks.

It does take some time. But realize the goal is to help buyers or sellers understand the processes that they are going through. They really appreciate this, and in turn are more likely to include you in their search for real estate agents. They want an agent that has their interests in mind.

Roxanne Tidmore, NAR Certified REPA